Tool Gate · How it works

How the AI Disclosure & Labeling gate works

How the AI Disclosure & Labeling gate audits your AI surfaces against EU AI Act Article 50 transparency obligations: each surface rolled up to the worst, with a deceptive-surface gate where one synthetic surface passed off as real with no disclosure forces NOT COMPLIANT — which is how a set that's 4-of-6 clear still reads NOT COMPLIANT, because an undisclosed deepfake ad is exactly what Article 50 targets. A readiness aid, not a conformity assessment and not legal advice.

How the gate works

This tool grades your AI surfaces against EU AI Act Article 50 transparency obligations. It reads 6 AI surfaces and rolls them into one verdict — the worst, never the average — and then a gate that can only make it worse.

The 6 AI surfaces

SurfaceVerdict
Support chatbot on /helpCLEARinteraction disclosed
AI product images (catalog)CLEARmarked
AI voiceover on explainerCLEARmarked
Spokesperson "deepfake" addeceptive · fix firstNOT COMPLIANTpresented as real · no mark, no label
AI-drafted market commentaryCLEAReditorial exempt
AI-generated social videoFIXmark partial

The verdict bands

READY
every surface clear
FIX
a surface only partly labeled
NOT COMPLIANT
a surface missing its disclosure, or a deceptive synthetic surface
Deceptive-surface · worsen-only

A synthetic surface presented as real with no machine-readable mark — a deepfake ad with no label — is deceptive, and one deceptive surface makes the whole set NOT COMPLIANT however clean the rest is. Undisclosed synthetic content passed off as real is the exact harm Article 50 targets.

In the worked sample it reads NOT COMPLIANTFour of six surfaces are clear and one is only partly marked — but the spokesperson "deepfake" ad is presented as real with no machine-readable mark and no deepfake label. That's a deceptive synthetic surface, and one deceptive surface makes the whole set NOT COMPLIANT however clean the rest is: undisclosed synthetic content passed off as real is exactly what Article 50 targets. The one thing to fix first: The spokesperson "deepfake" ad is presented as real with no machine-readable mark and no deepfake label — a deceptive surface. Add the mark and the deepfake disclosure, or stop presenting it as real, before anything else..

Common questions

Can every surface look survivable on the How the AI Disclosure & Labeling gate works and the company still read NOT COMPLIANT?

Yes. The roll-up takes the worst of 6 AI surfaces — never the average — then a worsen-only gate, the Deceptive-surface gate, escalates when trouble clusters. In the worked sample it reads NOT COMPLIANT because four of six surfaces are clear and one is only partly marked — but the spokesperson "deepfake" ad is presented as real with no machine-readable mark and no deepfake label. That's a deceptive synthetic surface, and one deceptive surface makes the whole set NOT COMPLIANT however clean the rest is: undisclosed synthetic content passed off as real is exactly what Article 50 targets.

What is a worsen-only gate?

A dispositive rule that can only lower a verdict, never raise it. One fatal flaw overrides an otherwise-set of survivable lines, because a single disqualifying gap shouldn't hide behind an average of the healthy ones. The tool also names the one thing to fix first — here, "The spokesperson "deepfake" ad is presented as real with no machine-readable mark and no deepfake label — a deceptive surface. Add the mark and the deepfake disclosure, or stop presenting it as real, before anything else.".

A pre-publish readiness audit for EU AI Act Article 50 transparency obligations — not a conformity assessment and not legal advice. "NOT COMPLIANT" flags an unmet Article 50 disclosure obligation in the inputs you gave, not an overall legal conclusion about your organization. The Act's text and timelines are still moving — confirm current obligations with qualified counsel.

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<iframe src="https://redhub.ai/visuals/tool/ai-disclosure-labeling-readiness-kit.html" title="How the AI Disclosure & Labeling gate works — RedHub AI" width="760" height="1941" loading="lazy" style="border:0;width:100%;max-width:760px"></iframe>
<p style="font:14px/1.5 system-ui,sans-serif"><a href="https://redhub.ai/visuals/tool/ai-disclosure-labeling-readiness-kit">How the AI Disclosure & Labeling gate works</a> — by <a href="https://redhub.ai">RedHub AI</a>, the AI that tells you when to doubt it.</p>

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<a href="https://redhub.ai/visuals/tool/ai-disclosure-labeling-readiness-kit"><img src="https://redhub.ai/visuals/tool/ai-disclosure-labeling-readiness-kit-share.png" alt="Diagram of the AI Disclosure & Labeling gate: six AI surfaces rolled up to the worst, a deceptive-surface gate, and a set reading NOT COMPLIANT because a deepfake ad is presented as real with no mark or label." width="760" loading="lazy" style="max-width:100%;height:auto;border-radius:16px"></a>
<p style="font:14px/1.5 system-ui,sans-serif"><a href="https://redhub.ai">RedHub AI</a> — the AI that tells you when to doubt it.</p>

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This is how AI Disclosure & Labeling Readiness Kit works. More diagrams in the Visual Field Guide.