The Math · How it works
The 37% margin that isn't
A product with a healthy 37% gross margin can still lose money once returns are netted out. The kit nets return cost against kept margin per SKU and returns a keep / fix returns / drop verdict.
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<iframe src="https://redhub.ai/visuals/kit/returns-refund-profit-analyzer.html" title="The 37% margin that isn't — the math — RedHub AI" width="760" height="1251" loading="lazy" style="border:0;width:100%;max-width:760px"></iframe>
<p style="font:14px/1.5 system-ui,sans-serif"><a href="https://redhub.ai/visuals/kit/returns-refund-profit-analyzer">The 37% margin that isn't — the math</a> — by <a href="https://redhub.ai">RedHub AI</a>, the AI that tells you when to doubt it.</p>Image + link — a static picture for any blog
<a href="https://redhub.ai/visuals/kit/returns-refund-profit-analyzer"><img src="https://redhub.ai/visuals/kit/returns-refund-profit-analyzer-share.png" alt="Worked example: 120 kept units at $13 margin minus 80 returns at $22.20 each nets to −$216, verdict drop or fix." width="760" loading="lazy" style="max-width:100%;height:auto;border-radius:16px"></a>
<p style="font:14px/1.5 system-ui,sans-serif"><a href="https://redhub.ai">RedHub AI</a> — the AI that tells you when to doubt it.</p>
This is the math behind Returns & Refund Profit Analyzer. More diagrams in the Visual Field Guide.