ABS Framework™
The seven layers of an Adaptive Business System
The ABS Framework™ is RedHub’s model of a business as a system: seven layers that turn attention into revenue and keep the whole thing running, from the first contact with a lead to seeing whether it is working. It is a proprietary methodology of RedHub AI LLC.
Score your business, freeThe seven layers, and what each looks like when it works
01
Capture
Every lead that touches the business is identified.
02
Recover
Missed opportunities are pulled back into the pipeline.
03
Qualify
Leads are sorted before a human ever touches them.
04
Route
The right lead reaches the right next step — fast.
05
Nurture
Slow leads stay warm without manual effort.
06
Automate
Repetitive operations run without human touch.
07
Measure
You can see the system working — or not — in real time.
The framework and the Standard
The ABS Framework describes the business: seven layers and what each one does. The RedHub Standard describes the grading: the five rules RedHub’s instruments are built on when they turn your inputs into a verdict. The AI-First SOP Engine is built on the framework’s documentation methodology.
Common questions
The ABS Framework is RedHub's model of an Adaptive Business System: a business described as seven layers that turn attention into revenue and keep the system running. It is a proprietary methodology of RedHub AI LLC.
Capture, Recover, Qualify, Route, Nurture, Automate and Measure. They run in order, from the first contact with a lead to seeing whether the whole system is working.
With the free ABS Framework Scorecard on RedHub: a short quiz across the seven dimensions that returns a score for each and shows where the gaps are. No purchase is required.
They answer different questions. The ABS Framework describes the business: seven layers and what each one does. The RedHub Standard describes the grading: the five rules RedHub's instruments are built on when they turn your inputs into a verdict.