Pre-launch compliance gate for AI & UGC ads

Will your AI adsurvive an FTC look?Find out before it runs.

AI and UGC-style ads are exploding — and they’re a direct enforcement target. This system checks each ad against the two questions a regulator asks: is every disclosure clear, and can every claim be supported? You get a verdict per ad — LAUNCH / FIX / PROHIBITED — and one campaign gate.

Get the System — $89one-time · instant download · yours to keep

Not legal advice. This is triage and documentation support. Dated figures — penalty amounts, state-law amounts, the EU AI Act Article 50 date — move quickly; verify against primary sources and have counsel review anything high-stakes.

Five deliverables · runnable
Compliance Linter
Python
Same logic as a workbook
Excel / Sheets
Disclosure Placement Guide
Playbook
Compliance Triage SOP
5 steps
Sample Ad Set
8 ads
Works alongside
Voice & Likeness Gate · Offer & Landing Kit · Paid Ads System
01.The Problem

The cheap AI ad is the expensive one to get wrong.

A synthetic persona can’t have “tried” your product. An AI voice clone needs its own disclosure. A buried hashtag isn’t conspicuous. None of these are obvious in the rush to ship — and each is a separate exposure.

$53,088

Reported max FTC civil penalty per violation in 2026 — and each non-compliant post counts separately.

2

Disclosures a synthetic endorsement can require: that it's an ad, and that the endorser is AI-generated.

Creator

Liability is independent — a contract pushing it to the brand doesn't bind the FTC.

02.See It Work

Eight ads, one campaign gate.

This is the linter, live. Click any ad to see why it landed where it did, and change a field to watch the verdict move. It’s the same logic the workbook and the Python tool run.

Compliance linter — live

8 example ads · evaluated 2026-06-18

Campaign gate
HOLD
LAUNCH 1FIX 4PROHIBITED 3

AD-01 · synthetic testimonial

Who speaks

Framing

AI edit

Sponsorship disclosure

AI disclosure

Claim

Claim has basis

PROHIBITEDrule P1

Synthetic persona giving a lived-experience testimonial it can't substantiate. A label doesn't cure it — reframe or use a real customer.

Change any field to see the verdict move. The verdict reads the ad's structure, not a platform label. Resets on reload. Not legal advice.

03.The Runnable Linter

Run it offline. Get a verdict you can act on.

The Python linter reads a CSV of your ads and prints exactly this — per-ad verdicts with the rule that fired, plus the campaign gate. No install, no network, deterministic. Here’s its output on the sample set:

================================================================
  AI UGC Ad Compliance System
  Evaluation date: 2026-06-18    Assets: 8
================================================================

  CAMPAIGN GATE:  HOLD
  LAUNCH 1   FIX 4   PROHIBITED 3

----------------------------------------------------------------
  [PROHIBITED] AD-01-synthetic-testimonial   (rule P1)
      speaker: synthetic_persona / framing: personal_experience
      - Synthetic persona giving a first-person lived-experience
        testimonial; it never used the product, so the claim is
        unsubstantiable and a label does not cure it. Reframe:
        drop the personal-experience claim or use a real customer.

  [PROHIBITED] AD-02-avatar-unbacked-claim   (rule P2)
      speaker: ai_avatar_of_real_consenting_person
      - Consented avatar delivering a personal-experience claim
        the underlying person cannot actually make. Consent to
        the likeness is not substantiation of the claim.

  [PROHIBITED] AD-03-earnings-noproof   (rule P3)
      speaker: no_person / claim: health_or_earnings
      - Unsupported health or earnings claim - deceptive on its
        face regardless of speaker or disclosure.

  [FIX       ] AD-04-faceswap-nolabel   (rule F1)
      - Substantive AI edit (face swap / voice clone / AI
        lip-sync) requires a clear-and-conspicuous AI disclosure.

  [FIX       ] AD-05-synthetic-nolabel   (rule F2)
      - Synthetic endorser must be clearly identified as
        AI-generated, separate from the sponsorship disclosure.

  [FIX       ] AD-06-creator-buried-disc   (rule F3)
      - A material connection is not disclosed clearly. A hashtag
        in a caption block is not enough - make it unmissable.

  [FIX       ] AD-07-bold-claim-thin   (rule F4)
      - Performance claim needs a reasonable basis. Substantiate
        it, soften it to what the evidence supports, or remove it.

  [LAUNCH    ] AD-08-clean-real-customer   (rule L1)
      - Every required disclosure is present and conspicuous and
        no claim is unsupportable. Ship it.
----------------------------------------------------------------
04.The Standard

Three principles it holds to.

Reframe, don't relabel

A label can't make a synthetic testimonial true. When disclosure can't cure it, the verdict is PROHIBITED and the fix is the asset, not a sticker.

Structure over labels

Verdicts read what the ad is — who speaks, what's claimed, what's disclosed — not whether a platform toggle is on. So the kit survives changing label tools.

Document the basis

Every claim needs a reasonable basis and every disclosure needs to be conspicuous. The kit makes you record both, so diligence is provable later.

05.What This Is — And Isn't

Clear about the lane. No inflated promises.

What it is

  • A pre-launch triage that flags disclosure and substantiation gaps per ad.
  • A documentation trail you can show if questions arise.
  • A shared standard for everyone touching the creative.

What it isn’t

  • Legal advice, or a substitute for counsel on high-stakes work.
  • A guarantee against enforcement or a platform takedown.
  • A live legal database — dated figures need verifying at use.

Not legal advice. This is triage and documentation support. Dated figures — penalty amounts, state-law amounts, the EU AI Act Article 50 date — move quickly; verify against primary sources and have counsel review anything high-stakes.

06.Who It's For

Built for the teams shipping AI ads at volume.

  • DTC and ecommerce brands running AI or UGC-style paid social
  • Agencies producing creator and synthetic-persona ads at volume
  • Performance marketers scaling AI ad variants who need a pre-launch gate
  • Founders who can't afford a regulator's attention on a first campaign
08.Common Questions

The questions marketers actually ask before they ship an AI ad.

There's no AI-specific federal statute banning synthetic endorsers. The binding framework is the FTC's Endorsement Guides plus its deception authority under Section 5 of the FTC Act, which apply to AI-generated content with no AI exemption. What changed in 2026 is the specificity and the enforcement temperature — the FTC has named AI-generated advertising content directly. This kit triages your ads against that framework; it is not legal advice, and you should verify current rules and have counsel review anything high-stakes.

Check the ad before it runs.
Not after the complaint.

One purchase, lifetime access, 12 months of updates. The linter, the workbook, the playbooks, and the sample set. $89, once.

Sold by RedHub AI LLC · Secured by Stripe · redhub.ai

Not legal advice. Triage and documentation support — verify dated figures against primary sources and have counsel review anything high-stakes.