RedHub AI
How the gate works
How the Lead-to-Meeting gate works
This tool grades an inbound lead before you offer a rep's calendar. It scores 5 weighted controls into a 0–100 number — then a gate that can only make the verdict worse.
The 5 weighted controls
No budget authority OR no near-term timeline caps the verdict at NURTURE — it can't be BOOK NOW regardless of the score. Both missing caps it at DECLINE. A perfect-fit lead with no one who can say yes isn't a meeting yet.
Why: Fit, intent, and recency are strong — score 79, which reads BOOK NOW on the numbers. But there's no budget authority (0), and the gate caps any lead with no authority at NURTURE: a great-fit lead with no one who can say yes isn't a booked meeting yet.
A high score didn’t save it. The score is context; the gate is the answer — and it names the one thing to fix first. Drafts only — a BOOK NOW verdict is a drafting cue, never permission to contact. Confirm consent first.