How the roll-up gate works
This tool grades an AI-suggested pricing change before you publish it. It reads 4 checks and rolls them into one verdict — the worst, never the average — then a gate that can only make it worse.
The 4 checks
A fabricated benchmark or a price that sits below your margin floor forces DO NOT PUBLISH no matter how clean the rest reads. A recommendation built on an invented number — or one that quietly breaks your floor — is not defensible, and the gate can only make the verdict worse, never better.
Why: The proposed price clears the margin floor — a $58 unit margin against a $40 floor — and the elasticity assumption is sourced. But two checks fail: the competitive claim is unsubstantiated, and the benchmark behind the recommendation is fabricated. Either one alone forces DO NOT PUBLISH; a clean margin can't rescue a price built on an invented number.
No single check is the crisis — the clustering is. The roll-up takes the worst, the gate escalates when trouble compounds, and it names the one thing to fix first. A defensibility aid for your own pre-publish review — not financial or legal advice. It grades the pricing recommendation, not people, and sets no price for you. Competitive and savings claims you publish can carry FTC substantiation obligations; confirm anything material with the appropriate advisor.