How the gate works
This tool grades an Instagram post's share-worthiness before you post — six weighted signals of whether it will travel — then floors the verdict to WON'T TRAVEL the moment the post is watermarked or recycled. It scores 6 weighted controls into a 0–100 number — then a gate that can only make the verdict worse.
The 6 weighted controls
A watermarked or recycled post is floored to WON'T TRAVEL however high the share-worthiness score — in 2026 Instagram won't recommend other-platform-watermarked or reposted content to non-followers, and accounts posting many reposts get dropped from recommendations entirely. The gate does the work the rubric can't; fix originality first.
Why: On the rubric this post scores 97 of 100 — a strong send trigger, real save value, a clear first-moment payoff, all the share mechanics — which reads SEND-WORTHY. But the originality gate fired: the post carries an other-platform watermark. Instagram won't recommend watermarked or recycled content to non-followers, so it won't travel however share-worthy the design. The gate floors the verdict to WON'T TRAVEL until originality is fixed.
A high score didn’t save it. The score is context; the gate is the answer — and it names the one thing to fix first. Scores the post, not people. A deterministic planning aid — the sends/saves references are directional 2026 signals, never a guarantee of reach, and it never touches your account.